Ul

I advise the layperson

to spread India ink

on an uncarved board.

lay paper on top of it.

and print it.

He ftill get a black print.

but the result is not

the blackness of ink.

it is the blackness of prints.

No;\ the object
is to give this print
greater life and greater ролег
by carving its surface.
Whatever I carve
I compare rtith an uncarved print
and ask myself.
"Which has more beauty,
more strength,
more depth,
more magnitude,
more movement,
more tranquility?"

If there is anything here
that is inferior to an uncarved block,
then I have not created my print.
I have lost to the block.

Shiko Munakato

Contents

ж

(Unat is tuvoqravhu, anuwauï

•Kj Introduction............................................................................xi

**> Review....................................................................................15

еЛ Briet (Jtistoru ot Jupe_________________________19

/ Centuries of Type....................................................................21

*>ь Aldus Manutius...................................................................... 28

Keadaviiitu and aLeqiviiitu

31

2 The Art of Readability.............................................................33

3 The Art of Legibility.............................................................. 43

Punctuation

______________________________________________________51

4 Quotation Marks and not Quotation Marks...............................53

5 Hang that Punctuation.............................................................57

6 Punctuation Style ................................................................... 63

7 When to Shift that Baseline .....................................................71