lund Humphries

Percy Lund Humphries & Co Ltd • The Country Press Bradford Printers
Publishers

London Office: 12 Bedford Square, w.c.1 Binders

Telephone: Museum 7676
Telegrams: Lund Museum 7676 London

Bradford: Telephone 3408 (two lines)

Telegrams: Typography Bradford

SIXTY-FIRST DINNER Ö
CAFÉ ROYAL 29 APRIL 1937 ^

JAN TSCHICHOLD »

t"1

WILL READ A PAPER ON w

A NEW APPROACH ^
TO TYPOGRAPHY £

/ «
V 2¡

ф

A

О

f

G

to

When Jan Tschlchold was Invited to talk to Letterhead in the 'new typography' for the

the Double Crown Club In London in 1937, Bradford printers Lund Humphries, 1935.

he was not asked to design the menu.

The design used sadly shows how little
Tschichold's ideas, and those of the modern
movement generally, were understood In
England at that time. Reduced: original was
printed In black, red, blue and gold on
cream paper.

54

eine Zeitschrift für bücherliebhaber . a magazine for book-collectors
Herbert reichner Verlag, wien VI (vienna), strohmayergasse 6 teiephon ь 23854

bankkonto wiener bankverein, wien XIV
Postscheckkonten leipzig 844a
wien 46469
präg 501701
Zürich VII 1812a

Letterhead for Philobiblon, a magazine
published in Vienna, before 1940.

55